AdReachAI™
AI-Driven Programmatic Advertising for Precision HCP & Caregiver Engagement
AdReachAI™ is SloganTech’s advanced AI-driven programmatic advertising platform engineered specifically for pharmaceutical and life-science brands. It combines deterministic NPI-based HCP targeting, contextual and behavioral caregiver reach, deep data enrichment, and real-time optimization to deliver high-precision, high-impact campaigns across display, video, native, and CTV placements.
Proven Results
Performance at Scale
3×
Higher engagement vs. non-optimized campaigns
NPI
Level deterministic HCP targeting
2+
Touch rule for measurement accuracy
Platform Features
Key Capabilities
NPI-level HCP audience mapping using specialty, prescribing behavior, and facility alignment
Blended probabilistic, contextual, and behavioral models for caregiver reach
High-performing video formats designed to lift VCR and engagement
Unified scoring across EmailReachAI™, SocialReachAI™, and RxReachAI™
Cross-channel frequency management to reduce fatigue
ScriptLift methodologies with exposed vs. unexposed models
Deployment Framework
Our 4-Phase Process
1
Audience Intelligence & Platform Strategy
- HCP segmentation using specialty, NPI lists, and prescribing behavior
- Behavioral and contextual caregiver modeling
- Competitive benchmarking and category placement strategy
2
Creative Development & Message Architecture
- Responsive display, native, video, and CTV units
- Video-first storytelling aligned with clinical themes
- MLR-compliant templates with full scrolling ISI support
3
Precision Activation & Cross-Channel Deployment
- Channel-specific bid strategies for HCP vs. caregiver cohorts
- Dynamic media-first strategy for maximum reach
- Live dashboards with monthly reporting
4
Real-Time Optimization & Performance Management
- Creative refresh cycles based on CTR, VCR, and drop-off analysis
- Audience rebalancing to combat fatigue
- Full governance ensuring compliance and platform safety
Ready to get started with AdReachAI™?
See how AdReachAI™ can drive measurable results for your brand.
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